Ciao my favorite marketer,
Now if you’ve been following this newsletter (and podcast!) for a while, it will be no secret to you that I’m a big believer in building communities on the internet (and real life) for years.
We run two communities for our agency GrowthBay, advocate it to every client who will listen and shout it from the (social media) rooftops every chance we get.
So you can imagine my excitement right now introducing to you the Queen of community building herself:
Rosie Sherry. 🎊 🤟
I’ve been a long-time fan of her thoughtful takes on internet communities and how they can empower movements and ideas and transform the internet into a cozy place of belonging and support.
And she got the experience to back it all up:
Founded and built Ministry of Testing to 25k members
Led and grew IndieHackers.com to 140k+ members
And she’s at it once again at Orbit.love (a community SaaS, how meta!)
So if you are in any way, shape or form interested in community building, you should probably listen to this one.
🎺 🥁 🎺 🥁 🎺….give it up for Rosie Sherry:
🎙️ Podcast Episode #15
How To Build A Transformational Community For Your Business
Guest: Rosie Sherry
🤙 Street Cred: Community Lead at Orbit, former community lead at IndieHackers and founder at Ministry of Testing.
👋 Follow Rosie: LinkedIn | Twitter
Conversation Topics Covered:
Kindness is the best community "strategy"
The importance of a crossover between marketing and community
How to transform an audience into a community
Selling community building to executives and investors
How to make your community more human and less "businessy"
Building communities a purpose-driven community
How to integrate events into the community experience
On growing local communities
The similarities between parenting and community building
Rosie’s message for people who want to start a community
The Episode in Its Full Glory ✨
Come join us:
That's it for this week.
Talk soon,
Sandro